AI workflow Claude · ChatGPT · Gemini · MCP

The Brief Machine

Tell it what you need written and who is delivering it, and get back a brief with a tick-box definition of done your delegate is measured against.

Instant download for members · yours forever

What it does

  1. Interviews you for the specific things that make you send work back, then encodes them as checkable acceptance criteria instead of a vague style guide.
  2. Builds a complete, ready-to-send content brief where every section traces to your real standards rather than a generic template.
  3. Ends with a binary definition of done your delegate ticks before submitting, so a passing draft is one you can approve without a round of edits.

The Breakdown

The build steps, prompt architecture, and a worked walkthrough. Open to members.

01 The three-question interview that extracts your real review bar

02 From fuzzy standards to a binary definition of done

03 The eight-section brief, every line traceable to your bar

04 How the brief flexes to who you're handing it to

05 A worked run: the brief that stops press-release case studies

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How to install

Every workflow runs on the AI you already use. Pick your platform; each setup takes a couple of minutes.

01 Claude (web or desktop) Project

Paste the workflow into a Claude Project. Every chat inside the Project runs it on demand.

  1. Open Claude. Top-left, click "+ New Project".
  2. Name the Project "The Brief Machine".
  3. In the Project's Instructions field, paste the full contents of SKILL.md.
  4. Open a chat inside the Project and say "run the brief machine".
02 Claude Code Local skills folder

Drop the folder into ~/.claude/skills/ and restart Claude Code. The workflow is callable from any directory.

  1. Unzip the bundle. Move the folder into ~/.claude/skills/.
  2. Restart Claude Code (close and reopen the terminal).
  3. In any directory, say "run the brief machine".
03 ChatGPT (Plus or Team) Project

Paste the workflow into a ChatGPT Project. Every chat inside the Project runs it on demand.

  1. Open ChatGPT. Sidebar, click "Projects" then "Create Project".
  2. Name the Project "The Brief Machine".
  3. Click Instructions. Paste the full contents of SKILL.md. Save.
  4. Open a chat inside the Project and say "run the brief machine".
04 Gemini (Advanced) Gem

Create a Gem with the workflow in its instructions field. Open a chat with the Gem to run it.

  1. Open Gemini. Click Gems in the sidebar, then "+ New Gem".
  2. Name the Gem "The Brief Machine".
  3. In the instructions field, paste the full contents of SKILL.md. Save.
  4. Open a chat with the Gem and say "run the brief machine".